LIBURN, GEORGIA, August 18, 2016 (Atlanta Journal Constitution): Lilburn officials hope to revitalize a commercial area surrounding a Hindu temple that has become one of Gwinnett County’s top tourist destinations. The BAPS Shri Swaminarayan Mandir has drawn 1.8 million visitors since it opened in 2007 at the intersection of Lawrenceville Highway and Rockbridge Road. The Lilburn Community Improvement District hopes to capitalize on the mandir’s presence by improving the area’s pedestrian access, curb appeal and retail offerings. The plans underscore the economic importance of Gwinnett’s growing immigrant community.
The mandir has helped change the face of Lilburn, drawing Asian Indian residents to the area. About 8 percent of Lilburn’s 12,162 residents are Asian Indian, according to the U.S. Census Bureau. “We see the mandir as one of the main focal points in Gwinnett County,” said Emory Morsberger, executive director of the community’s improvement district. “It’s a draw for high-income, well-educated people.” The mandir is the largest Hindu temple in North America. Several hundred families worship there, and annual events like its Diwali – or Hindu New Year – celebration attract thousands of visitors. The mandir is open to the public and tours are available.